Twenty Three+Bogusky
Navigation: « Hish Gad – @ParisHilton :: Fake Case Study » Category: Self Promo Agency: Twenty Three Released: May, 2010Twenty Three, a new advertising agency from Tel Aviv, was looking for a creative way to draw worldwide attention to their new agency. The Solution: Adding a high profile partner to their agency by creating a fake hijacking story of Alex Bogusky fan page on Facebook and demanding a ransom of 1$ worth of company shares from Alex.
Alex Bogusky, case study, Crispin Porter & Bogusky, Crispin Porter and Bogusky, Erez Rubinstein, facebook, fan page, social media, video case, Yossi Tzarfati
