Viewing all campaigns tagged under Y&R interactive

Yellow Pages – X-ray

Agency(ies): Shalmor Avnon Amichay / Y&R

To demonstrate Yellow Pages classification “X-ray”, Shalmor Avnon Amichay created an ad that reveals the message when page is turned


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Young Lions – Oxfam TYCT

Agency(ies): Mizbala & Y&R Tel Aviv

One of YouTube Cannes Young Lions 48 Ad Contest winners is Guy Dayan, Mizbala’s Creative Director


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Orange – Lights Off

Agency(ies): Y&R Interactive

Using the insight that when lights go out in the cinema it’s the signal that puts us in the mood, we created a site that opens only if you switch off the room lights


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Self Promo – Lion In Zion

Agency(ies): Y&R Interactive

Self promo video for Y&R Interactive after winning 5 Cannes Lions Awards


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Yellow Pages – The Psychic

Agency(ies): Y&R Interactive

To promote and bring maximum people to the Yellow Pages’ website, d.co.il, we asked local advertising celebrity, G.Yafit, to do “powerful psychic”


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Internet Shutdown

Agency(ies): Y&R Interactive

On July 12th 2006, 2 Israeli soldiers were abducted by the Hezbollah. To keep their issue a national priority we invited every major site to stop their activity for 5 minutes precisely 1 year after the kidnap


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