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Stella Artois – S. Camera

Dori / CZ Team — Wed, 24 Mar 2010 12:10:09 +0000

“Surveillance Camera” press ad for Stella Artois. Perfection has its price.

Stella Artois, Surveillance Camera - Click to enlarge

Chief Creative Director: Gideon Amichay
Executive Creative Director: Tzur Golan
Creative Director: Yaneev Avital
Art Director: Nathan Freifeld
Copywriter: Oz Frenkel
Executive Client Director: Adam Avnon
Account Supervisor: Shiran Chen
Account Managers: Moran Miller, Ester Smilg
Planning Director: Yoni Lahav
Planner: Zohar Reznik

Pampers – Dreams

Dori / CZ Team — Wed, 24 Mar 2010 11:58:28 +0000

Effective nappies means a better night’s sleep for your baby. A print campaign to show that your baby will sleep dry and uninterrupted with Pampers – so their dreams won’t have to end abruptly.

Pampers, Click to enlarge

Chief creative officer: Yoram Levi
Creative director: Ben Sever
Art director: Yuval Zuckerman
Copywriters: Idan Regev
Account director: Idit Zuckerman
Supervisor: Nir Federbush
Account executive: Mimi Cohen
VP planning: David Kosmin
Planner: Guy Gordon

Yellow Pages – X-ray

Dori / CZ Team — Mon, 01 Feb 2010 13:42:55 +0000

To demonstrate Yellow Pages classification “X-ray”, Shalmor Avnon Amichay created an ad that reveals the message when page is turned.

Yellow Pages, X-ray - Click to enlarge

Chief Creative Director: Gideon Amichay
Executive Creative Director: Tzur Golan
Creative Director: Yariv Twig
Art Director: Karmel Kamal Abuzlaf
Copywriter: Lior Shoham
Photographer: Menachem Reiss
Executive Client Director: Adam Avnon
Account Supervisor: Shiran Chen Barazani
Account Manager: Ester Smilg

Windows 7 – Don’t Forget

Dori / CZ Team — Fri, 15 Jan 2010 15:17:15 +0000

Don’t forget to upgrade. Microsoft Windows 7.

Don't forget to upgrade. Windows7

Creative Director: Moti Rubinstein
Art Director: Sagit Ben-Ami
Copywriter: Uri Shoham
Photographer: Yaron Itschakov

Renault Koleos – Croissant

Dori / CZ Team — Fri, 15 Jan 2010 15:03:01 +0000

Renault Koleos The New French Off-Road Vehicle.

Renault Koleos The New French Off-Road Vehicle

Chief Creative Director: Yigal Shamir
Creative Director: Dudi Ben Simon
Art Director: Dudi Ben Simon
Copywriter: Yael Ben Yehuda

Parks Authority – Who?

Dori / CZ Team — Fri, 15 Jan 2010 14:51:07 +0000

Who will clean up after you leave? keep nature clean, keep wild life alive. Press campaign for the Israeli Nature and Parks Authority.

Who will clean up after you leave? Click to enlarge

Chief Creative Officer: Guy Bar
Creative Directors: Igal Hazan
Art Director: Yuval Davidov, Gal shkedi
Copywriter: Orel Bitan
Illustrator: Gal Shkedi
Account team: Adi Cohen, Eldar Avraham, Yonatan Regev

PSA – Don’t Drink & Drive

Dori / CZ Team — Fri, 15 Jan 2010 14:24:41 +0000

Public interest press campaign, Don’t Drink & Drive.

Don't Drink & Drive, Click to enlarge

Auto Depot – Winter Check

Dori / CZ Team — Sat, 19 Dec 2009 04:08:54 +0000

Auto Depot invites customers for a free winter safety check.

Auto Depot - Winter checkup, Click to enlarge

Chief creative officer: Yoram Levi
Creative Director: Tal Perelmuter
Art Director: Meron Sason
Copywriters: Eliad Friedman, Guy Gordon
Account director: Yael Ron
Account supervisor: Maya Salamon
Account executives: Yael Hermesh

ACE – Winter 2010

Dori / CZ Team — Sat, 19 Dec 2009 04:02:33 +0000

Winter print campaign for the Ace home improvement and appliances chain.

Ace Home Solutions - Winter 2010, Click to enlarge

Chief creative officer: Yoram Levi
Creative Director: Tal Perelmuter
Art Director: Udi Ovadia
Copywriter: Oren Shakaroff
Account director: Yael Ron
Account supervisor: Maya Salamon
Account executive: Chen Lantzer

Mazda MX-5 – Use condoms

Dori / CZ Team — Sat, 19 Dec 2009 03:53:19 +0000

Use condoms! Mazda MX-5. There’s only room for two.

Use condoms! Mazda MX-5, Click to enlarge

Chief creative officer: Yoram Levi
Creative Director: Nadav Pressman
Art Director: Yuval Zuckerman
Copywriter: Idan Regev
Account director: Idit Zuckerman
Account supervisor: Nir Federbush
Account executives: Liran Malka, Yogev Weiss

Toshiba LED – Has Arrived

Dori / CZ Team — Wed, 09 Dec 2009 11:11:15 +0000

Print ad for Toshiba’s new LED TV Series.

Toshiba LED TV, Click to enlarge

Chief Creative Director: Gideon Amichay
Executive Creative Director: Nir Livni
Creative Director: Eylon Goren
Art Director: Alon Zaid
Copywriter: Shuki Berg
Photographer/Illustrator: Ofer Avioz

LevInvest – Pan AM

Dori / CZ Team — Wed, 09 Dec 2009 10:58:55 +0000

Investments going down? Print ad for LevInvest, a private investment club.

Investments going down? Click to enlarge

Ford Focus – Sound System

Dori / CZ Team — Wed, 09 Dec 2009 10:53:58 +0000

The new 2010 Ford Focus with high end sound system with wheel mounted controls.

FordFocus - high end audio system, Click to enlarge

Chief creative officer: Yoram Levi
Creative Director: Tal Perelmuter
Art Director: Meron Sason
Copywriters: Eliad Friedman, Guy Gordon
Account director: Idit Zuckerman
Account supervisor: Nir Federbush
Account executives: Liran Malka, Yogev Weiss

Must – 2nd Hand Gum

Dori / CZ Team — Fri, 30 Oct 2009 19:30:33 +0000

For Sale! MUST Long Last chewing gum, like new, chewed for only two hours. Call 050-7339206

Must - Second Hand Gum, Click to enlarge

Chief creative officer: Yoram Levi
Creative director: Nadav Pressman
Art director: Michal Gonen
Copywriters: Ori Slonim, Tomer Reuveni
Account director: Idit Zukerman
Account supervisors: Roni Hershman, Rivi Peled

Daihatsu – Sale

Dori / CZ Team — Fri, 28 Aug 2009 22:26:02 +0000

The Japanese are lowering prices, special offers on all Daihatsu models.

Daihatsu Sale - Click to enlarge

Daihatsu Sale

Nikol – Jacuzzi

Dori / CZ Team — Fri, 28 Aug 2009 22:10:04 +0000

Print Ad for Nikol’s new Baking Dish, “Treat your food to something good”.

Nikol Baking Dish - Jacuzzi - Click to enlarge

Chief Creative Director: Guy Bar
Creative Director: Danny Yaakobovic
Art Director: Igal Ezra
Copywriter: Oren Meir
Illustrator: OMG
Photographer: Oded Klain

HOT Cables – 1 Million

Dori / CZ Team — Fri, 14 Aug 2009 01:21:43 +0000

Hot, Israeli cables & ISP celebrates one million customers of it’s landline phone service.

Hot 1 Million - Click to enlarge

Samsung – Wrinkle Free

Dori / CZ Team — Sat, 01 Aug 2009 19:01:46 +0000

Samsung WF8802 washing machine for wrinkle free laundry.

Samsung WF8802 - Click to enlarge

LG Renoir – Talk To The Cam

Dori / CZ Team — Sat, 18 Jul 2009 22:11:05 +0000

The new LG Renoir 8 mega pixel phone.

LG Renoir - Click to enlarge

Magimix – Survival

Dori / CZ Team — Sat, 18 Jul 2009 19:37:14 +0000

Magimix - Click to enlarge

Tnuva – Low Fat Cheese

Dori / CZ Team — Sat, 18 Jul 2009 19:08:36 +0000

Low Fat Cheese - Click to enlarge

Executive Creative Director: Guy Bar
Creative Director: Danny Yaakobovich
Art Director: Tamar Dvir
Copywriter: Ran Alon
Production: Noga Sagi, Omer Kendel
Photography: Israel Cohen

IDB – Milk Builds Bones

Dori / CZ Team — Mon, 06 Jul 2009 18:13:48 +0000

Israel Dairy Board – Milk builds bones.

Milk Builds Bones - Click to enlarge

SanDisk – Guitar

Dori / CZ Team — Mon, 29 Jun 2009 12:23:52 +0000

One place of all your music. SanDisk Cruzer Titanium 2GB.

SanDisk Guitar - Click to enlarge

IGY – Disassembled Closet

Dori / CZ Team — Sun, 21 Jun 2009 21:44:17 +0000

The ad shows a reversed assembly manual for a closet which is a metaphor for ‘coming out of the closet’ and ends with the tagline: It is easier than you think. The ad encourages teenagers with confused sexual orientation to join Israel Gay Youth Organization (IGY) and get the support they need.

Israel Gay Youth Organization - Click to enlarge

Goldstar – Thank God

Dori / CZ Team — Sat, 20 Jun 2009 15:33:25 +0000

Thank god you’re a man, ad campaign for goldstar, Israeli leading beer manufacturer.

Thank god - Click to enlarge

Nature Protection – Too late

Dori / CZ Team — Sat, 20 Jun 2009 12:36:24 +0000

Tomorrow is too late, join today, the society for the protection of nature in Israel.

Tomorrow is too late - Click to enlarge

Nikol – Grapes

Dori / CZ Team — Thu, 18 Jun 2009 21:42:19 +0000

This ad shows the paper towel in its ‘natural surroundings’ – on a kitchen bench; nonchalantly presenting its incredible absorption ability by showing how the grapes that fell upon it were drained of moisture and instantly turned into raisins.

Nikol Grapes - Click to enlarge

Steimatzky – Read More

Dori / CZ Team — Tue, 16 Jun 2009 15:23:42 +0000

Read More, shrunken head ad for Steimatzky, Israel’s leading bookstore chain.

"Read More" - Click to enlarge

Nature Protection – Save Wildlife

Dori / CZ Team — Tue, 16 Jun 2009 15:14:17 +0000

“Save Wildlife” – The Society for the Protection of Nature in Israel.

Save WildLife - Click to enlarge

Orange – SMS Alert

Dori / CZ Team — Sat, 04 Apr 2009 00:43:46 +0000

Text messaging while driving prevents you from seeing what really matters.

SMS Alert - Click to enlarge

Client: Orange – Partner LTD
Advertising Agency: Shalmor Avnon Amichay / Y&R
Chief Creative Officer: Gideon Amichay
Creative Director: Tzur Golan
Art Director: Asaf Covo

Cannes Lions: Bronze Press Lions 2008
London Awards: Shortlist 2008