Viewing all campaigns tagged under media lions

Green Party – Cemetery

Agency(ies): Shimoni Finkelstein Draftfcb

Our strategy was to communicate to people at the actual time and place where the coral had died in order to create awareness of the destruction and their role in its fate


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VW – 72 Hour Sale

Agency(ies): ACW GREY

We used a unique media approach to help give an extra push. On the top area of the classified page we inserted a ‘hand written’ reminder


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Biomat – The Unreachable

Agency(ies): MediaCom

The Orthodox have a well-accepted belief (and religious commandment) of aiding the weak. Our idea was to connect this belief to Biomat: Biomat helps you help the needy


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Direct Insurance – Catastrophe

Agency(ies): Shalmor Avnon Amichay / Y&R

Burn up the commercial at the cinema. Show unpredictable damage can happen even at the cinema… even to direct insurance itself. During a live cinema screening, our Direct Insurance commercial


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