Cannes Zions - Showcasing Israeli creative to the world » x ray http://www.canneszions.com Showcasing Israeli creative to the world Sat, 13 Aug 2011 14:01:38 +0000 en hourly 1 Yellow Pages – X-ray http://www.canneszions.com/yellow-pages-x-ray-shalmor-avnon-amichay/ http://www.canneszions.com/yellow-pages-x-ray-shalmor-avnon-amichay/#comments Mon, 01 Feb 2010 13:42:55 +0000 Dori / CZ Team http://www.canneszions.com/?p=887 To demonstrate Yellow Pages classification “X-ray”, Shalmor Avnon Amichay created an ad that reveals the message when page is turned.

Yellow Pages, X-ray - Click to enlarge

Yellow Pages, X-ray - Click to enlarge

credits
Chief Creative Director: Gideon Amichay
Executive Creative Director: Tzur Golan
Creative Director: Yariv Twig
Art Director: Karmel Kamal Abuzlaf
Copywriter: Lior Shoham
Photographer: Menachem Reiss
Executive Client Director: Adam Avnon
Account Supervisor: Shiran Chen Barazani
Account Manager: Ester Smilg

]]> http://www.canneszions.com/yellow-pages-x-ray-shalmor-avnon-amichay/feed/ 0