Viewing all campaigns tagged under awarded

Green Party – Cemetery

Agency(ies): Shimoni Finkelstein Draftfcb

Our strategy was to communicate to people at the actual time and place where the coral had died in order to create awareness of the destruction and their role in its fate


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VW – 72 Hour Sale

Agency(ies): ACW GREY

We used a unique media approach to help give an extra push. On the top area of the classified page we inserted a ‘hand written’ reminder


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YES – Deus AI

Agency(ies): McCann Digital

How do you launch a TV series for teens, about an A.I. computer program gone wild? You create it in real life! This is what we did with “yes” satellite TV’s series DEUS


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Goldstar – Thank God

Agency(ies): McCann Erickson

Thank god you’re a man, ad campaign for goldstar, Israeli leading beer manufacturer.


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Biomat – The Unreachable

Agency(ies): MediaCom

The Orthodox have a well-accepted belief (and religious commandment) of aiding the weak. Our idea was to connect this belief to Biomat: Biomat helps you help the needy


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Young Lions – Oxfam TYCT

Agency(ies): Mizbala & Y&R Tel Aviv

One of YouTube Cannes Young Lions 48 Ad Contest winners is Guy Dayan, Mizbala’s Creative Director


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Nikol – Grapes

Agency(ies): Gitam BBDO

This ad shows the paper towel in its ‘natural surroundings’ – on a kitchen bench; nonchalantly presenting its incredible absorption ability


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013 Netvision – Hide & Seek

Agency(ies): Gitam BBDO

The 013 Netvision movie demonstrates that through the use of 013 Netvision’s international calls and fast Internet connection everything and everyone you love is at your fingertips


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Tnuva – Enriched Milk

Agency(ies): Gitam BBDO

Tnuva’s Iron enriched milk ad


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Fairy – Mom Sit With Us

Agency(ies): MediaCom

Our mature mom is determined to retain stability in her family but confronted with uncertainties, such as grown-up kids leaving home for the mandatory Israeli military service


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Volvo S80 – Wife

Agency(ies): McCann Erickson

Volvo is a highly desired brand in Israel. Not everybody can drive it, but everybody wants it. Once you actually have one- you still don’t believe it’s yours


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Cancer Association – Memos

Agency(ies): Gitam BBDO

The objective of this ad is to remind women over the age of 50 to get a mammogram check-up every two years. We chose sticky notes as a symbol for mental reminders


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Latet – Silent Protest

Agency(ies): Shalmor Avnon Amichay / Y&R

To make every possible person aware of the hunger of 1,000,000 Israelis and raise the public awareness, as well as donations, to the cause


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Internet Shutdown

Agency(ies): Y&R Interactive

On July 12th 2006, 2 Israeli soldiers were abducted by the Hezbollah. To keep their issue a national priority we invited every major site to stop their activity for 5 minutes precisely 1 year after the kidnap


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Orange – SMS Alert

Agency(ies): Shalmor Avnon Amichay / Y&R

Text messaging while driving prevents you from seeing what really matters.


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