Agency(ies):
Shalmor Avnon Amichay / Y&R
Israeli Food Bank wanted to shake people up and face them with a cruel reality they can no longer deny: Hundreds of thousands of Israelis live in hunger.
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Agency(ies):
Shalmor Avnon Amichay / Y&R
Prayin to God won’t help. Wear a condom. TV ad for Israeli Aids Task Force
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Agency(ies):
Y&R Interactive
On July 12th 2006, 2 Israeli soldiers were abducted by the Hezbollah. To keep their issue a national priority we invited every major site to stop their activity for 5 minutes precisely 1 year after the kidnap
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