Cancer Association – The Call

Navigation: « Alrin Nasal Spray – Umbrella :: YES – The Couch » Category: Film, Public Interest Agency: Gitam BBDO Released: 2008
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The objective of this ad is to remind women over the age of 50 to get a mammogram check-up every two years. We chose Fire Alarm bells as a symbol for mental reminders, and designed our frame in a way that implies female anatomy.

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